Freedom Solar Gains Customers on the New ‘Word of Mouth’

Blog > Featured Press > Freedom Solar Gains Customers on the New ‘Word of Mouth’

Freedom Solar Gains Customers on the New ‘Word of Mouth’

Our weekly Journal Profiles aim to bring you into close contact with the men and women playing outsized roles in the Austin-area economy. This time, we Kyle Frazier is keenly aware that in the digital age, social media is the new word of mouth. And for Freedom Solar Power, where Frazier is director of sales, social media the source of an increasing number of referrals.

“Happy customers go about their business,” Frazier said. “Delighted customers want to tell at least one person about their experience.”

Freedom’s customers have written influential reviews — unsolicited by the company — on social media outlets such as Yelp and Google Reviews. When a homeowner or business owner looks up Freedom Solar or rooftop solar in Austin or San Antonio, those reviews find their way into their search results.

“It’s one validation point that consumers want to see,” Frazier said.

Over the past few months, he said the greatest referral growth has come from customers writing on Facebook’s app Nextdoor, a service that enables residents in a neighborhood to network.

In addition to their social media mojo, Freedom has held “solar block parties” in San Antonio and Austin, along with participating at “vendor days” at large companies such as Rackspace Hosting Inc.

“Customers who often advertise the block parties are advertising on Nextdoor,” Frazier said.

Article originally published here.

Related Blog Posts

Willie Nelson for Freedom Solar

Want to know more?

Begin a FREE Consultation.

  1. Send us your info.
  2. We’ll contact you to schedule an appointment.
  3. An energy consultant will meet with you at your home, place of business or virtually.
  4. You will get a custom proposal with system size, design, costs, financing, and savings.

We respect your privacy. Your info will only be used to contact you and to qualify your roof for solar.
By clicking “Contact Me” you authorize Freedom Solar to call you and send you pre-recorded messages and text messages at the number you entered above, using an autodialer, with offers about their products or services, even if your phone number is a mobile phone or on any national or state “Do Not Call” list. Message and data rates may apply. Your consent here is not based on a condition of purchase.